I don't own any Abercrombie and Fitch clothing. I guess I'm not cool enough.
The CEO of Abercrombie and Fitch said, "In every school there are the cool and popular kids, and then there are the not-so-cool kids. Candidly, we go after the cool kids. We go after the attractive all-American kid with a great attitude and a lot of friends. A lot of people don't belong (in our clothes), and they can't belong. Are we exclusionary? Absolutely."
Well Mr CEO, I will be having a conversation with my kids and we will exclusively get rid of your clothing and promise never to buy your brand of clothing ever again.
My money will be spent exclusively at anywhere besides Abercrombie and Fitch.